The Definitive Guide to Virtual Events

The Definitive Guide to Virtual Events

BrightCove
Published by: Research Desk Released: Nov 30, 2020

Signature events benefit organizations in many ways. They help build brand awareness, bring customers and prospects together to network and share ideas, and enable their host to build a reputation for thought leadership.
But in today’s new normal, the need for in-person gatherings is being seriously reconsidered. Many enterprises have come to the realization that they can experience the benefits of hosting an event without actually getting together: they can take their event virtual.